You already know what your time is worth to your employer� not as much as it's worth to you, that's for sure! Well, what if you could raise the value of your time? Let me put it another way�
What if you could earn more money for the same amount of work?
Would you be interested? You can, you know. You can earn more money without spending more time at work!
Thanks to the Internet thousands of regular people are making very good money. You don't have to be a �salesman� to be successful online. Heck, you don't even need to be an extrovert! There are some great Internet tools that basically do the work for you. And there are some great affiliate companies who are looking for home-based individuals to offer their products online.
Others have done your homework for you.
� The products are there.
� The Internet prospecting tools are there.
� Even the target market is there.
All you have to do is start the ball rolling and be persistent enough to let the Internet work for you. I can show you how-it's easier than you think!
Friday, November 30, 2007
Wednesday, November 28, 2007
Its About The Money
Its About The Money
Why are so many smart people choosing the Internet market
as a career? It's the money, stupid! Think about it. When it
comes to what you do for living, your earning potential has to
rate pretty high on the list-unless you want to live on Spam
sandwiches! But there's more to it than that. People are
choosing Internet businesses because:
You don't need special talent or training to succeed.
You can make VERY GOOD MONEY.
� You can be in charge.
You can make VERY GOOD MONEY.
� You can grow your business at your own speed.
You can make VERY GOOD MONEY.
� You can work out of your home.
You can make VERY GOOD MONEY.
� All you need is a computer and a few inexpensive Internet tools.
You can make VERY GOOD MONEY.
The best thing is that you can start right now! You don't need to
quit your day job-but you may decide to. When I chose to start
my own business as an online entrepreneur I quickly found out
that I can make more money than some of my friends who slave
away in the traditional business world.
Before you decide if an Internet business is the choice for you,
you need to ask questions and get answers.
Why are so many smart people choosing the Internet market
as a career? It's the money, stupid! Think about it. When it
comes to what you do for living, your earning potential has to
rate pretty high on the list-unless you want to live on Spam
sandwiches! But there's more to it than that. People are
choosing Internet businesses because:
You don't need special talent or training to succeed.
You can make VERY GOOD MONEY.
� You can be in charge.
You can make VERY GOOD MONEY.
� You can grow your business at your own speed.
You can make VERY GOOD MONEY.
� You can work out of your home.
You can make VERY GOOD MONEY.
� All you need is a computer and a few inexpensive Internet tools.
You can make VERY GOOD MONEY.
The best thing is that you can start right now! You don't need to
quit your day job-but you may decide to. When I chose to start
my own business as an online entrepreneur I quickly found out
that I can make more money than some of my friends who slave
away in the traditional business world.
Before you decide if an Internet business is the choice for you,
you need to ask questions and get answers.
Saturday, November 17, 2007
Personalize Your Campaign
Get Personal
One of the most important tips of this course is also one of the simplest to follow.
You need to personalize your campaign messages as much as possible for your prospect.
We all know that it feels much better to receive a personal message addressed directly to us. The nicest sound your prospect can hear is the sound of their own name. So always try to say their name in your messages if you can!
The best online marketing systems have the ability to merge your prospect’s name to the message. You can also set the frequency of your email messages, as well as, personalize each message in many different ways.
The Email Dilemma
Should you send HTML or plain text emails? HTML email looks a lot like a web page. It has colors and graphics and can have forms, buttons and sometimes even sound.
In these days of ever-advancing technology, it's very easy to assume that everyone can read HTML emails.
Don't make that mistake!
Remember that not everyone is using software that can display HTML emails. There are still many people who read the old- fashioned text versions of email. When these people receive HTML email, it looks like a bunch of garbled computer code, they have no way to read it.
If there's one guaranteed way of getting someone to click that opt-out button on your message, it is sending them an email that they just can't read. One click and they're gone forever!
So...do you send plain text messages that everyone can read, but that has no formatting, or beautifully formatted HTML messages that only some of your subscribers can read?
The answer is simple--offer both.
The E Affiliate Team Auto Responder has a way of sending both plain text and HTML versions of each followup message. If you send both versions of your campaign messages, you can be sure that most people will be able to receive them in a format they can read.
Sincerely,
Gene Brown
One of the most important tips of this course is also one of the simplest to follow.
You need to personalize your campaign messages as much as possible for your prospect.
We all know that it feels much better to receive a personal message addressed directly to us. The nicest sound your prospect can hear is the sound of their own name. So always try to say their name in your messages if you can!
The best online marketing systems have the ability to merge your prospect’s name to the message. You can also set the frequency of your email messages, as well as, personalize each message in many different ways.
The Email Dilemma
Should you send HTML or plain text emails? HTML email looks a lot like a web page. It has colors and graphics and can have forms, buttons and sometimes even sound.
In these days of ever-advancing technology, it's very easy to assume that everyone can read HTML emails.
Don't make that mistake!
Remember that not everyone is using software that can display HTML emails. There are still many people who read the old- fashioned text versions of email. When these people receive HTML email, it looks like a bunch of garbled computer code, they have no way to read it.
If there's one guaranteed way of getting someone to click that opt-out button on your message, it is sending them an email that they just can't read. One click and they're gone forever!
So...do you send plain text messages that everyone can read, but that has no formatting, or beautifully formatted HTML messages that only some of your subscribers can read?
The answer is simple--offer both.
The E Affiliate Team Auto Responder has a way of sending both plain text and HTML versions of each followup message. If you send both versions of your campaign messages, you can be sure that most people will be able to receive them in a format they can read.
Sincerely,
Gene Brown
Monday, November 12, 2007
Building an eMail List
Every person who sells online, no matter what product or service, is an "Internet Marketer".
The KEY objective of an online marketer is to "capture" the contact information of your prospects, visitors, and customers...
Marketing is a process. Not a one time "event". Most of your sales will not be made during the prospect's initial exposure to your offer. Therefore it's critical that you secure the prospect's contact information on the first visit so you're able to follow up. What you'll need for this task is a quality list management and email autoresponder service. All autoresponder services will provide you with html form code that you can easily copy and paste onto your web page(s). No programming or special skills are needed to do this. You'll then have a form that will enable your visitors to enter their names and email addresses so that you can follow up.
You'll have to give visitors a good incentive to sign up. Instead of just asking them to opt-in to your "mailing list", it's better that you turn your mailing list into a (free) online newsletter, where you send them informative articles every couple weeks or so. You can write these articles yourself, or find free articles for reprint online.
The Frequency
Is there a perfect time frame to set when sending your email marketing messages?
While the answer to this question is never quite clear, there are definitely some factors that one should consider when building a marketing campaign. Since you're hoping to get your message in front of as many eyes as possible you might want to keep the following ideas in mind.
Maintain a one-to-one communication with your prospect on a regular basis. Even though email is a fast and affordable solution, you'll want to make sure you don't email them too often. Some campaigns demand a fast and hard hitting approach, while others, like your sphere, are slow and methodic. Make sure to monitor just how often you are contacting your customers and...NEVER send more than one campaign to your prospect at a time!
Many people find that a weekly newsletter is a popular option to send to their prospects in conjunction with their targeted marketing campaign. Just be sure to always send relevant and interesting content and you're sure to please your recipients.
Remember that communication is the key to building profitable customer relationships. And with email marketing, you have the easiest, most cost effective and immediate way to reach out to your customers on a regular basis.
Sincerely,
Gene Brown
gene@trafficpaynet.com
The KEY objective of an online marketer is to "capture" the contact information of your prospects, visitors, and customers...
Marketing is a process. Not a one time "event". Most of your sales will not be made during the prospect's initial exposure to your offer. Therefore it's critical that you secure the prospect's contact information on the first visit so you're able to follow up. What you'll need for this task is a quality list management and email autoresponder service. All autoresponder services will provide you with html form code that you can easily copy and paste onto your web page(s). No programming or special skills are needed to do this. You'll then have a form that will enable your visitors to enter their names and email addresses so that you can follow up.
You'll have to give visitors a good incentive to sign up. Instead of just asking them to opt-in to your "mailing list", it's better that you turn your mailing list into a (free) online newsletter, where you send them informative articles every couple weeks or so. You can write these articles yourself, or find free articles for reprint online.
The Frequency
Is there a perfect time frame to set when sending your email marketing messages?
While the answer to this question is never quite clear, there are definitely some factors that one should consider when building a marketing campaign. Since you're hoping to get your message in front of as many eyes as possible you might want to keep the following ideas in mind.
Maintain a one-to-one communication with your prospect on a regular basis. Even though email is a fast and affordable solution, you'll want to make sure you don't email them too often. Some campaigns demand a fast and hard hitting approach, while others, like your sphere, are slow and methodic. Make sure to monitor just how often you are contacting your customers and...NEVER send more than one campaign to your prospect at a time!
Many people find that a weekly newsletter is a popular option to send to their prospects in conjunction with their targeted marketing campaign. Just be sure to always send relevant and interesting content and you're sure to please your recipients.
Remember that communication is the key to building profitable customer relationships. And with email marketing, you have the easiest, most cost effective and immediate way to reach out to your customers on a regular basis.
Sincerely,
Gene Brown
gene@trafficpaynet.com
Thursday, November 8, 2007
Choosing the Right Product
The first step in starting your online business is determining what type of product (or service) you're going to offer.
There are obviously an endless number of options here, but let me make two critical points before I go any further...
The first point is, your online business should be centered around something that you enjoy, something that you're passionate about. This will go a long way in determining your success, as your passion will shine through in every area of your business - whether you're aware of it or not!
...When your visitors and prospects sense your excitement, it will rub off on them, and greatly enhance your success.
Point two, your offer absolutely must be unique. You must develop a unique selling proposition (USP). This is *so* important, I could repeat it to you 100 times and it still wouldn't be enough.
Now, developing a unique selling proposition doesn't necessarily mean selling a completely different product than everyone else. Often it simply means coming up with a different *way* to sell the same products as your competitors.
A lot of people are selling Internet marketing related software and ebooks these days. They are definitely HOT right now, but there is also a lot of competition (everybody wants in on a good thing)...
So let's say you choose to get in on the action by setting up a direct-response web site selling ebooks on Internet Marketing (ie, ebooks that you have the resale rights to, and therefore the same products that your competitors are either selling or have access to): Before you dive in head first you need to come up with a plan, an idea, to differentiate yourself from your competitors...
Now getting back to product options (what do I sell?) the absolute *quickest* way to start generating a cashflow online is by becoming an "affiliate" of a handful of in-demand products (or services).
As an affiliate, your sole focus is marketing the products you choose. There is no dealing with customers, no taking orders, etc. You simply promote, and cash your commission checks.
Look for a great program that pays high commissions and has a great, easy-to-sell, in-demand product. Don't waste your time on affiliate programs offering only a few bucks in commission. Also look for *residual* commissions that pay you month after month. That way your marketing efforts (and dollars) work exponentially versus returning only a one-time fee.
The Story You Tell
Each and every message you send to your prospect must be packed full of useful and relevant information. Believe me, your prospect certainly did not come to your web site just to receive daily sales pitches from you!
The prospect came to your web site because they wanted information or just to learn. So teach and they will stay with you.
Where Do You Start?
Writing your campaign messages might seem like an overwhelming task but it really isn't. Get all the facts about your subject out of your mind and onto the screen. Just start typing. Don't worry about formatting it, just type and save it. Take a break, then come back and type and save some more!
When you're finished - sit down, relax and decide how this information can be organized to produce a followup sequence that your prospects will look forward to receiving. Split it in such a way that your prospect will want to continue to receive your sequence. Don't give all the best information in the first message. Keep reminding your prospect that more information is still coming.
When you've finished, go back and organize your thoughts into an interesting story, one that you would enjoy receiving yourself!
And one last point - write in a friendly style, as if you are having a conversation with a friend. Use short sentences and keep your paragraphs to 3 or 4 lines. Don't use long words and don't use self-indulgent phrases that people won't understand.
In other words, keep it simple!

Sincerely,
Gene Brown
gene@trafficpaynet.com
There are obviously an endless number of options here, but let me make two critical points before I go any further...
The first point is, your online business should be centered around something that you enjoy, something that you're passionate about. This will go a long way in determining your success, as your passion will shine through in every area of your business - whether you're aware of it or not!
...When your visitors and prospects sense your excitement, it will rub off on them, and greatly enhance your success.
Point two, your offer absolutely must be unique. You must develop a unique selling proposition (USP). This is *so* important, I could repeat it to you 100 times and it still wouldn't be enough.
Now, developing a unique selling proposition doesn't necessarily mean selling a completely different product than everyone else. Often it simply means coming up with a different *way* to sell the same products as your competitors.
A lot of people are selling Internet marketing related software and ebooks these days. They are definitely HOT right now, but there is also a lot of competition (everybody wants in on a good thing)...
So let's say you choose to get in on the action by setting up a direct-response web site selling ebooks on Internet Marketing (ie, ebooks that you have the resale rights to, and therefore the same products that your competitors are either selling or have access to): Before you dive in head first you need to come up with a plan, an idea, to differentiate yourself from your competitors...
Now getting back to product options (what do I sell?) the absolute *quickest* way to start generating a cashflow online is by becoming an "affiliate" of a handful of in-demand products (or services).
As an affiliate, your sole focus is marketing the products you choose. There is no dealing with customers, no taking orders, etc. You simply promote, and cash your commission checks.
Look for a great program that pays high commissions and has a great, easy-to-sell, in-demand product. Don't waste your time on affiliate programs offering only a few bucks in commission. Also look for *residual* commissions that pay you month after month. That way your marketing efforts (and dollars) work exponentially versus returning only a one-time fee.
The Story You Tell
Each and every message you send to your prospect must be packed full of useful and relevant information. Believe me, your prospect certainly did not come to your web site just to receive daily sales pitches from you!
The prospect came to your web site because they wanted information or just to learn. So teach and they will stay with you.
Where Do You Start?
Writing your campaign messages might seem like an overwhelming task but it really isn't. Get all the facts about your subject out of your mind and onto the screen. Just start typing. Don't worry about formatting it, just type and save it. Take a break, then come back and type and save some more!
When you're finished - sit down, relax and decide how this information can be organized to produce a followup sequence that your prospects will look forward to receiving. Split it in such a way that your prospect will want to continue to receive your sequence. Don't give all the best information in the first message. Keep reminding your prospect that more information is still coming.
When you've finished, go back and organize your thoughts into an interesting story, one that you would enjoy receiving yourself!
And one last point - write in a friendly style, as if you are having a conversation with a friend. Use short sentences and keep your paragraphs to 3 or 4 lines. Don't use long words and don't use self-indulgent phrases that people won't understand.
In other words, keep it simple!
Sincerely,
Gene Brown
gene@trafficpaynet.com
Sunday, November 4, 2007
Everyone Dreams of Financial Independence.
Everyone Dreams of Financial Independence. For most of us this will not happen working for someone else. Only in owning our own business can we have a chance at the Dream, and only the Internet gives us the opportunity to start a business, at a very low cost.
The Introduction
When someone requests information from your web site, they are looking for an instant response! So make sure your web site is set up to send out an immediate message.
Your immediate message should have three objectives:
1. To introduce you to your new prospects.
By doing this, your prospects are now dealing with a real person, not just a cold and mechanical web site. What you are trying to do is add that warm and fuzzy feeling into the mix.
2. To set the scene for the remainder of the campaign.
Tell your new prospect exactly what benefits they will receive by working with you. Tell them that you will be staying in touch with them. This eliminates any element of surprise and reduces the number of opt-outs (prospects choosing to be dropped from your mailing list).
3. To entice prospects to stay with your campaign.
Offer something of value, i.e., an informative Newsletter, free eBooks or Reports. By giving them something of value, you will dramatically reduce the number of opt-outs and increase your sales.
The Follow-Up
So you've sent your prospect your introduction letter. The prospect now knows who you are. They know that they can expect to receive additional messages over the next few days. As long as you are sending something of value, like a Marketing Course, Free eBooks, Business Newsletter or just plain good information, they will be looking forward to receiving your messages.
They will stay with you, as long as you provide some quality information. All you need to do is give them something of perceived value.
Here are four simple and effective techniques for building a followup campaign that will turn your prospect into a customer.
1. You must build credibility and trust.
The more relevant the information you present and the more useful it is, the more your prospect will develop trust in you, your business and your knowledge. By offering valuable, credible information, in a professional and informal way, you prove to your prospect that you know what you are talking about. This is very important to the prospect if you are selling something or providing a service.
2. Create the emotional reason to use your services.
With each message you send, you can work on the need or desire that your services will satisfy. People use your services first because they want something and secondly because they need it. Try to instill the comfortable feeling that your prospect will gain from using your services. Then try to think the way the prospect does. Will working with you increase their knowledge? Will it help them to achieve their goals? Will it be less stressful working with you? Think about how your services can be presented to achieve this.
3. Highlight your special offers.
Consistently reiterate your special offer until they have no reason not to use your services! You can do this by offering additional special offers or simply re-stating the original offer while emphasizing a sense of urgency.
4. Offer logical justification.
People buy for emotional reasons, but they need that decision backed by solid logical reasons. Your followup plan should include logical reasons why your prospect should buy or sell now and not later. These reasons should be based on facts and figures, and not on emotional desire alone. You simply need to remind them that your services will save them time, reduce their stress and increase their happiness.
Look for our next tips tomorrow when we will explain,
"Choosing the Right Product" and "The Story You Tell."
Sincerely,
Gene Brown
gene@trafficpaynet.com
The Introduction
When someone requests information from your web site, they are looking for an instant response! So make sure your web site is set up to send out an immediate message.
Your immediate message should have three objectives:
1. To introduce you to your new prospects.
By doing this, your prospects are now dealing with a real person, not just a cold and mechanical web site. What you are trying to do is add that warm and fuzzy feeling into the mix.
2. To set the scene for the remainder of the campaign.
Tell your new prospect exactly what benefits they will receive by working with you. Tell them that you will be staying in touch with them. This eliminates any element of surprise and reduces the number of opt-outs (prospects choosing to be dropped from your mailing list).
3. To entice prospects to stay with your campaign.
Offer something of value, i.e., an informative Newsletter, free eBooks or Reports. By giving them something of value, you will dramatically reduce the number of opt-outs and increase your sales.
The Follow-Up
So you've sent your prospect your introduction letter. The prospect now knows who you are. They know that they can expect to receive additional messages over the next few days. As long as you are sending something of value, like a Marketing Course, Free eBooks, Business Newsletter or just plain good information, they will be looking forward to receiving your messages.
They will stay with you, as long as you provide some quality information. All you need to do is give them something of perceived value.
Here are four simple and effective techniques for building a followup campaign that will turn your prospect into a customer.
1. You must build credibility and trust.
The more relevant the information you present and the more useful it is, the more your prospect will develop trust in you, your business and your knowledge. By offering valuable, credible information, in a professional and informal way, you prove to your prospect that you know what you are talking about. This is very important to the prospect if you are selling something or providing a service.
2. Create the emotional reason to use your services.
With each message you send, you can work on the need or desire that your services will satisfy. People use your services first because they want something and secondly because they need it. Try to instill the comfortable feeling that your prospect will gain from using your services. Then try to think the way the prospect does. Will working with you increase their knowledge? Will it help them to achieve their goals? Will it be less stressful working with you? Think about how your services can be presented to achieve this.
3. Highlight your special offers.
Consistently reiterate your special offer until they have no reason not to use your services! You can do this by offering additional special offers or simply re-stating the original offer while emphasizing a sense of urgency.
4. Offer logical justification.
People buy for emotional reasons, but they need that decision backed by solid logical reasons. Your followup plan should include logical reasons why your prospect should buy or sell now and not later. These reasons should be based on facts and figures, and not on emotional desire alone. You simply need to remind them that your services will save them time, reduce their stress and increase their happiness.
Look for our next tips tomorrow when we will explain,
"Choosing the Right Product" and "The Story You Tell."
Sincerely,
Gene Brown
gene@trafficpaynet.com
Thursday, November 1, 2007
What is your time worth?
You already know what your time is worth to your employer… not as much as it's worth to you, that's for sure! Well, what if you could raise the value of your time? Let me put it another way…
What if you could earn more money for the same amount of work?
Would you be interested? You can, you know. You can earn more money without spending more time at work!
Thanks to the Internet thousands of regular people are making very good money. You don't have to be a “salesman” to be successful online. Heck, you don't even need to be an extrovert! There are some great Internet tools that basically do the work for you. And there are some great affiliate companies who are looking for home-based individuals to offer their products online.
Others have done your homework for you.
· The products are there.
· The Internet prospecting tools are there.
· Even the target market is there.
All you have to do is start the ball rolling and be persistent enough to let the Internet work for you. I can show you how-it's easier than you think! Got questions? No problem. Just select the Web site below and you'll find answers and the opportunity that can change your life today.
What if you could earn more money for the same amount of work?
Would you be interested? You can, you know. You can earn more money without spending more time at work!
Thanks to the Internet thousands of regular people are making very good money. You don't have to be a “salesman” to be successful online. Heck, you don't even need to be an extrovert! There are some great Internet tools that basically do the work for you. And there are some great affiliate companies who are looking for home-based individuals to offer their products online.
Others have done your homework for you.
· The products are there.
· The Internet prospecting tools are there.
· Even the target market is there.
All you have to do is start the ball rolling and be persistent enough to let the Internet work for you. I can show you how-it's easier than you think! Got questions? No problem. Just select the Web site below and you'll find answers and the opportunity that can change your life today.
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